Magazines and Music Video assessment: Learner response

 1) Type up your WWW/EBI feedback in full (you don't need to write the mark and grade if you want to keep this confidential).   

www: some knowledge of magazine conventions and how heat is represented as a media text     

ebi: not enough subject specific media terminology when analysing named sps . revise media theory                                                               

2) Read the mark scheme for this assessment carefully. Write down the mark you achieved for each question: 

Q1: 2  
Q2: 3
Q3: 3

Q4:1

Q5:3

3) Look specifically at question 2. Use the indicative content in the mark scheme for question 2 to write three connotations of the design and layout of Tatler.
 masthead/title

central image 

cover image
4) Now look at question 3 - Heat magazine. Use the indicative content in the mark scheme to write three ways celebrities are represented in Heat magazine.

the fact the cover star obscures the title of the magazine reflects how well established the

Tatler brand is – Britain’s oldest magazine is recognisable to its audience even with some of

the masthead behind the cover model

• the cover lines/masthead/main cover line create a frame for the main image, which again

focuses on the model and what she connotes.

5) Look at question 5 - Arctic Monkeys and audience identity. This is a real AQA past question with lots of potential answers given in the mark scheme. Choose three answers that specifically refer to the Arctic Monkeys CSP and write them here. 

the audience might watch music videos to reinforce values and behaviour. The lead singer

seems to not care about the filming of the music video, rarely making eye contact with the

camera and stating at the beginning ‘don’t believe the hype’. The audience gain a sense of

identity as they can relate to the lead singer’s both nonchalant and rock and roll

representation.

6) BLACKPINK - How You Like That didn't come up in this assessment. If this CSP comes up in your end of Year 1 exam, what three things about BLACKPINK and How You Like That could you try to include in your answer? 

the performance element of most music videos directly addresses the viewer with the

artists, connecting with the fans through use of close-ups and breaking the fourth wall. The

drummer winks and mugs to the camera and the band laugh and gurn as they ‘perform’. The

audience has a sense they are seeing the ‘real’ Arctic Monkeys as they are not putting on an act.